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The Daily Brief Podcast | PromaxBDA
Category: Management & Marketing
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The Daily Brief, brought to you by PromaxBDA, delivers original reporting, newsmaker interviews, and the latest creative work for entertainment marketing and design professionals. Find out more: http://www.promaxbda.org or on social media @promaxbda
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The Daily Brief, brought to you by PromaxBDA, delivers original reporting, newsmaker interviews, and the latest creative work f...


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January 11, 2018 04:36 PM PST

SPOILER ALERT!
Civic Entertainment Group Chief Culture Officer Linda Ong returns to discuss how Netflix’s anthology series Black Mirror, created and executive produced by Charlie Brooker and Annabel Jones, reflects today’s culture. Spoiler alert! Ong and PromaxBDA Editorial Director Paige Albiniak ​are no-holds-barred so if you want to go into season 4 unspoiled, come back to listen after you’ve watched the six episodes.

January 08, 2018 07:56 PM PST

New York Post TV Columnist Robert Rorke joins PromaxBDA Editorial Director Paige Albiniak to discuss Sunday night’s Golden Globes Awards telecast, how the political played out across platforms and who came away the night’s winners.Listen to their conversation—plus some inside dish on Amazon’s 'The Marvelous Mrs. Maisel' and FX’s 'The Assassination of Gianni Versace: American Crime Story'—in this episode.

January 04, 2018 02:44 PM PST

Linda Ong, chief culture officer of Civic Entertainment Group, joins Paige Albiniak to discuss the five cultural trends to which entertainment brands need to pay attention this year.

January 02, 2018 11:08 AM PST
Meredith Conte, vice president of marketing at Tegna Media, discusses the key goals and nuances of the Tegna TV stations' group-wide redesign, which is rolling out over the next couple of months.

December 20, 2017 04:00 PM PST

Tricia Melton, senior vice president of marketing, creative and branding for Freeform speaks with Paige Albiniak about how the network is launching two new comedies: "Grown-ish," from "Black-ish"creator Kenya Barris, created specifically for Freeform’s younger-skewing audience, and "Alone Together," about two everyday average white kids who just want to be part of Los Angeles' celebrity culture.

December 18, 2017 04:18 PM PST

Join PromaxBDA Editorial Director Paige Albiniak and Programming Insider Editor in Chief Marc Berman as they discuss their top TV picks for 2017. Are your favorites their favorites? And in this peak TV world of 500-plus shows, how is anyone even watching the same thing?

December 13, 2017 05:04 PM PST

Vivi Zigler's high-powered career took her from radio to TV stations to NBC to Endemol Shine North America, and a long the way she wore almost every hat. PromaxBDA Editorial Director Paige Albiniak gathers stories and advice from Zigler on the eve of her retirement .

December 11, 2017 03:57 PM PST

Paige Albiniak and Marc Berman, editor in chief of Programming Insider, discuss the 2018 Golden GlobeTV nominations.

HBO led the pack with 12 nominations, including six for Emmy-winning limited series, Big Little Lies. Netflix followed with nine, including drama nods for Stranger Things and last year's Golden Globe winner, The Crown, and FX came in third with eight, for series such as Fargo and Feud: Bette and Joan.

Listen in as Marc and Paige chat about who's in, who's out (Veep, where are you?) and make their picks for who will ultimately walk away with the statue.

December 07, 2017 05:51 PM PST

Gone are the days when viewers flipped through the dial looking for something to watch -- today, only 23 percent of personal screen time is spent watching live linear TV. All media brands need to spend some time thinking about how to future-proof themselves.

In this session drawn from PromaxBDA Station Summit 2017 in Las Vegas, international research and consulting company SmithGeiger shares the latest over-the-top (OTT) trends and reviews the impact that new viewing habits are having on linear TV. Learn about how audiences in key day-parts are changing their behavior to include OTT in their daily viewing, gain insights into your new competitive set, understand the need for an aggressive OTT strategy, and explore the way OTT is fundamentally changing linear TV promotion on air, online, and in social media. After hearing this session, you'll walk away with new data, new insights into the future, and new inspiration for the possibilities of your team.

Speaker: Andrew Finlayson, EVP Digital and Social Strategies, SmithGeiger

December 05, 2017 09:18 AM PST

Exponential technologies such as artificial intelligence, augmented and virtual reality, and robotics are rapidly accelerating and shaping all aspects of our lives. You just have to look down at your smart phone to know that’s true. These technologies are all the more disruptive because while humans are not equipped to process exponential growth, computers are.Going far beyond entertainment, these burgeoning technologies are going to accelerate the dematerialization of everything from medicine to education. In this episode drawn from PromaxBDA: The Conference in Los Angeles in June, Director of Design Jody Medich from Singularity University, walks us through the future of reality and examines some of the exciting disruptions we can expect in the not-so-distant future.

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